1 Principal Pl, London EC2A 2BA, UK, London, England, United Kingdom. - Hero Image
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1
Principal Pl
London | England

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MaddisonV Properties
MaddisonV Properties
Presented At
£9,900,000
Bedrooms
3
Bathrooms
3
Living
2,722
SQFT
Stories 50
Open Kitchen
Cinema
High Ceiling
Steam Room
Stone Countertops
Air Conditioning
Elevator
Washer Dryer
Fitness Center / Gym
Indoor Pool
Bar
Kitchen island
Walk In Closet
Jacuzzi
Sauna
Outdoor Living Space
Parking
Balcony
Gate
High Altitude
Privacy
Panoramic / Scenic View
Modern
Investment Property
New Builds
1 Principal Pl, London EC2A 2BA, UK, London, England, United Kingdom. - Photo 1
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1 Principal Pl, London EC2A 2BA, UK, London, England, United Kingdom. , London , England

Principal Tower - An Architectural Iconic Landmark in London's Skyline

PRINCIPAL TOWER is set to join the cast of architectural landmarks on London’s iconic skyline, which includes masterpieces from the Richard Rogers Partnership, Rafael Viñoly and Kohn Pederson Fox. Designed by Foster + Partners, this svelte new addition is the epitome of understated elegance. Inspired by the architectural landmarks in its vicinity and the historic views it offers across the capital, Foster + Partners has created a design that responds to the uniqueness of its location both geographically and culturally. Principal Tower offers the opportunity to own an architectural masterpiece, equivalent to a priceless piece of art, that will give constant pleasure and lasting value. Principal Tower enjoys a prestigious location overlooking the heart of the City of London, the financial capital of the world, and Shoreditch, the trend-setting capital of the world. The Tower benefits from five major transport hubs within walking distance, making it convenient to access all corners of the capital with ease and speed. London City Airport is an additional asset, being less than 30 minutes away. Many other world-famous London destinations are also easily accessible thanks to Principal Tower’s proximity to the efficient transport network. Whether you choose to spend the day on a shopping spree at Harrods or a relaxing afternoon in Hyde Park, you are only minutes away. By day, the apartments are flooded with natural light, providing an ambience that is both energising and life-enhancing. By night, residents will enjoy a privileged view of the lights and romance of the world’s most famous capital city. The interior design team has chosen two palette options for the Upper House kitchens and bathrooms: CHAMPAGNE: Kitchen units are finished in luxurious ‘Figured Sycamore’ timber veneer. The master bathrooms will feature a bespoke marble bath surround and vanity units in polished ‘Arabescato Corchia’ marble from Italy, contrasted by the ‘Dark Bleu de Savoie’ marble on the walls and floors. CAVIAR: Kitchen units will be finished in ‘Eucalyptus’ timber veneer. The master bathroom will feature a bespoke marble bath surround and vanity unit in polished ‘Grey Marquina’ marble and contrasted by ‘Light Bleu de Savoie’ marble to walls and floor. PRINCIPAL TOWER will face onto a newly created landscaped piazza, with trees and green spaces. Residents also benefit from amenities that include a lap pool, spa, a state-of-the-art gym, cinema, 24-hour concierge and residents’ lounge. There are subterranean bicycle storage facilities available and opportunities to acquire parking spaces. PENTHOUSE SPECIFICATIONS & MATERIALS General Oak herringbone flooring throughoutOak timber veneer doorsUnderfloor heatingFan coil unit comfort coolingData and telephone outlet points in all principal roomsStainless steel ironmongeryLED downlighting throughoutCabling for a chandelier fixture in living/dining area5 amp lighting sockets to living rooms and master bedroomsCombined washer dryerKitchen and bathrooms available in two colour palettes:Dramatic open plan living and dining areasFullRoof terrace (levels 38 and 43)Guest cloakroomSeparate washing machine and tumble dryer (level 48)WalkDedicated utility room (level 48) KitchenOak herringbone flooringLuxury contemporary kitchen featuring white composite stone worktopsWood veneered kitchen doorsMiele 30Miele oven and combination microwave ovenMiele 24Miele builtMiele warming drawerFull height, fully integrated Miele 30Integrated glassSiemens dishwasherStainless steel undermounted sink and monobloc mixer tapConcealed worktop lightingSegregated waste storage Master BedroomOak herringbone flooringBespoke full height wardrobes Balconies & TerracesGlazed balustradeComposite decking AmenitiesLuxury swimming pool with adjacent jacuzziFully equipped residentsSteam room and saunaMale and female changing roomsResidentsResidents24Secure lift accessTemperatureSatellite TV receptionLandscaping by award winning designersRight to park for 51 car spaces BathroomsNatural stone floor tiling and wall tilesMarble throughout in all bathroomsEnhanced LED spotlighting in master enSteam shower and standTwin basins in master enDornbracht mixers, taps and showersDual flush WC with concealed cisternMirror fronted cabinet with demist feature to mirrors. Interior of cabinets fitted with glass shelving and shaver pointMirror lightingUnderfloor heatingHeated towel radiatorFeature vanity unit with marble surround and under counter mood light SystemsTV enabled in master bathroomSpeaker cabling in all principal roomsPower and lighting controls for future provision of cove lightingSpeakers in all enAV cabling infrastructure for sound, IT and TV distributionHigh speed fibre optic connection infrastructure directly into each apartment for data/telephoneHome automation system with controllable touch panels/push buttons where applicablePower ready for automated blindsStandalone scene set lighting control in principal roomsWiring for Sky+ and Sky Q television with outlets in each roomMainsResidential sprinkler system PRINCIPAL TOWER has joined the cast of architectural landmarks on LondonPRINCIPAL TOWER offers the opportunity to own an architectural masterpiece.Prestigious location overlooking the heart of the City of London.Easy access to five major transport hubs within walking distance.Car parking spaces are available in the TowerCrossrail service with convienient transport connections in LondonUnrivalled proximity to all of London

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1
Principal Pl
London | England

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Map showing 1 Principal Pl, London EC2A 2BA, UK, London, England, United Kingdom.

Property Location

1 Principal Pl, London EC2A 2BA, UK, London, England, United Kingdom., London England

Local Weather & Climate

London, England

Current Conditions Updated recently
55 °F
Overcast clouds
Feels Like 53°F
Humidity 54%
Wind 6 mph
Visibility 6.2 mi
Sunrise 5:58 AM
Sunset 6:15 PM
5-Day Forecast
Sun 22 Mar
Clouds
High 55°
Low 50°
Mon 23 Mar
Clouds
High 56°
Low 39°
Tue 24 Mar
Clouds
High 58°
Low 47°
Wed 25 Mar
Rain
High 50°
Low 39°
Thu 26 Mar
Clouds
High 50°
Low 37°
Data from OpenWeatherMap

Walkability & Transit Scores

How easy is it to get around London?

Walkability and transit scores for this address come from the EPA National Walkability Index.

Mortgage Calculator

Estimate your monthly payments for this property

£
%
£100,000
%
Estimated Monthly Payment $3,160
Monthly Payment Breakdown
Principal & Interest $2,528
Loan Amount $400,000
Total Interest $337,621
Total Cost $737,621

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Important Information
  • This calculator is for illustrative purposes only and does not constitute a loan offer, pre-approval, or commitment to lend.
  • Monthly payment estimates do not include property taxes, homeowner's insurance, HOA fees, or other applicable costs which may significantly increase your actual payment.
  • Interest rates shown are for demonstration only. Actual rates depend on your credit score, down payment, loan type, property location, and current market conditions.
  • This tool provides estimates only. Consult with a licensed mortgage professional for accurate quotes and personalized advice.

Market Opinion

Our perspective on current market conditions in London. For informational purposes only — always consult a licensed real estate professional before making decisions.

Market Analysis
International luxury real estate typically appreciates steadily over time.
65
Buyer Score
Estimated regional appreciation: 4% annually
Ultra-luxury properties tend to be more resilient during market downturns

Future Value & Wealth Building

Starting investment: $990,000,000 20% down ($198,000,000)

Investment Perspective
$ $ $
$1 → $1.36
Every dollar invested today could become $1.36 in 10 years
$100 → 136 $1,000 → $1,362
+$85,070
$85,070/day
Your home may appreciate while you sleep
$597,129/week $2,587,560/mo $31,050,722/yr
$100K Investment Comparison (10 Years)
Real Estate (Leveraged)
$281K
S&P 500 Index
$259K
High-Yield Savings
$155K
Real estate leverage: potential 8% advantage over stocks
RENT 💸 -$544.8M
vs
OWN 📈 +$753.0M
$753.0M Potential Equity
vs $544.8M lost to rent over 10 years
$198.0M Down Payment Growth
3.8x
10yr
$753.0M
8x
20yr
$1,581.4M
12.6x
30yr
$2,500.3M
Wealth Comparison
×5,953
Equivalent to 5,953 average US homes
top 5%
US household wealth ranking
Median: $193K Yours: $2,500.3M
Time to Double Your Investment (accounting for market cycles)
42.4
years
Conservative
1.65% effective/yr
15.3
years
Optimistic
4.62% effective/yr
Projected Home Values (adjusted for market cycles)
10 Years
Conservative $1,165.9M +18%
Market $1,348.2M +36%
Optimistic $1,555.8M +57%
$753.0M est. equity
20 Years
Conservative $1,373.1M +39%
Market $1,836.0M +85%
Optimistic $2,444.9M +147%
$1,581.4M est. equity
30 Years
Conservative $1,617.0M +63%
Market $2,500.3M +153%
Optimistic $3,842.1M +288%
$2,500.3M est. equity

These projections are estimates only and actual results may vary. Past performance does not guarantee future results.

Data from World Bank and regional real estate market research | Estimates based on historical appreciation trends

Frequently Asked Questions

Common questions about this property

This apartment at 1 Principal Pl, London EC2A 2BA, UK, London, England, United Kingdom features 3 bedrooms with 2,722 square feet of living space.
This property offers 2,722 square feet of living space.
This property is listed at $990,000,000, which equals $363703 per square foot.
Based on current market indicators, London shows an active market. The market opportunity score is 65 out of 100, reflecting factors like price trends, inventory levels, and days on market.
This is a apartment located in London, England. The property is situated in an established neighborhood with convenient access to local amenities and services.
MaddisonV Properties

MaddisonV Properties

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